Skip to main content
Tulane Home Tulane Home

Bachelor of Arts in Public Relations

The B.A. in Public Relations offers instruction in traditional and digital methods of creating an image for a product or service, or even a person. PR professionals work closely with representatives of mass media to convey their messages to a mass audience. Graduates of the SCS program work in industries ranging from hospitality to manufacturing to government.

Degree Requirements

Core Competencies Credits
English 1010 Writing or CSEN 1250 Writing 4
Select one course:
  • Math
  • PHIL 1060 Critical Thinking
  • PHIL 1210 Elementary Symbolic Logic
  • BSMT 3250 Business Statistics (recommended)
  • CPST 1070 Math for Information Technology
3

Foreign Language or non-Western Culture

6-8
Supporting Requirement Credits
Oral Communications – Select one course:
  • SPEC 1400 Intro to Public Speaking
  • SPEC 3110 Small Group Communications
  • THEA 2100 Fundamentals of Acting
  • BSMT 2250 Business Communications
3
Distribution Requirements (at least two disciplines per category) Credits
Humanities 12
Sciences 12
Social Sciences 12
Writing Requirement Credits
Designated writing course 3-4

 

Major Requirements

Major Core Courses Credits
MDAR 1010 Intro to Media Arts 3
MDAR 2610 Principles of Public Relations 3
MDAR 3610 Public Relations Campaigns 3
MDAR 3650 Internet Public Relations 3
JOUR 2010 Intro to Journalism 3
MDAR 2050 Media and the Law 3
MDAR 2650 Public Relations Writing 3
Select one course:
  • MDAR 2100 Visual Communication
  • MDAR 2350 Graphic Design I
  • MDAR 2810 Web Design
3
Select one course:
  • MDAR 2010 Ethical Issues in the Media
  • BSMT 3380 Business Ethics
3
MDAR 5010 Media Arts Internship 3
Minor (optional) Credits
Varies according to minor chosen  
General Electives Credits
As needed to total 120 credits  
Total 120